Singapore Speakers Sept 2017

Murray Bruce

Murray Bruce

Director, APAC Watson Platform Lead


Murray is a thought leader in cognitive computing, artificial intelligence and augmented intelligence across industries. He has extensive cross-industry experience in big data, analytics, integration and complex systems integration helping clients drive increasing value out of data through greater understanding, reasoning, learning and interaction. Murray has worked closely with clients across Asia Pacific to help them transform their operations to drive enhanced outcomes leveraging emerging cognitive computing capabilities.

In previous roles Murray has worked with the major oil & gas and mining companies across Asia helping them instrument, interconnect and build intelligence into their complex production facilities and major capital projects. He also led the significant information systems consolidation and transformation for IBM with the Australian Department of Defence. He has been extensively involved in complex major capital projects and strategic reform solutions.

Prior to joining IBM Murray held a number of senior appointments in Defence and cyber security. Murray's earlier career in the Royal Australian Navy was as a Weapons Electrical Engineer Officer & Test Director in submarines. Murray has held national and global executive appointments in key innovation and integrated operations organisations in the Defence, security and natural resources domains. Murray has leveraged IBM’s consulting, cloud, big data, cognitive computing and mobile capabilities in these activities. Murray has also worked extensively with other technology providers across industries to jointly deliver outcomes to address demanding client challenges.

IBM Watson

IBM's new Watson Internet of Things (IoT) is a cognitive system that learns from, and infuses intelligence into the physical world. The Internet of Things refers to the growing range of connected devices that send data across the Internet. IoT, can make life easier for all of us. The Internet of Things is now a reality due to the convergence of several technologies, including wireless communications, micro-electrical systems and of course, the Internet.

Watson is an exciting technology platform that uses natural language processing and machine learning to derive analytic conclusions from enormous sets of unstructured data. Using these techniques from the academic discipline of Artificial Intelligence (AI), Watson is a highly advanced software system designed to run on a range of IBM’s high performance computing systems.

Murray holds a Masters of Business Administration and a Bachelor of Electronic Engineering. He is also a member of the Institute of Company Directors.

Murray champions diversity within IBM and with clients more broadly. He also actively coaches and mentors a number of existing and past employees. In addition, Murray is IBM Australia’s executive sponsor for the architect profession with a key focus on skills and experience transformation.


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