Jody Belliveau (USA)

Jody Belliveau (USA)

Executive Director / Producer, FoxNext

exDisney, exJaunt VR

Jody Tyree-Belliveau most recently was the XR consumer product manager for the FoxNext VR Studio (a company owned by Disney), where they focused on extending Fox brand and content into all immersive storytelling mediums. She has been an interactive producer and product manager for over 15 years working for top brands including 20th Century Fox, Walt Disney Studios, Jaunt VR, Disney Interactive Entertainment and Lexus.

Over the course of her career, her focus has been on emerging technology and its convergence with entertainment and story telling. Growing up addicted to computers and video games, having a background in theatrical performance and production and a degree in Film from San Francisco State University, she combines her passions to create memorable and engaging experiences. This focus has earned her an Interactive Emmy Nomination, Webby Award, Entertainment Innovation Award and most recently a Proto Award Nomination presented by The Virtual Reality Foundation and AMD.

As a Senior Product Manager at Jaunt VR, she led an engineering team of 8 focused on maintaining the Jaunt VR offering, building the 2.0 version of it as well as driving the development of the Jaunt B2B Playback SDK, that focused on enabling businesses. She provided users with high end cinematic VR capabilities. Also, supported platforms include: web, iOS/Android GoogleVR, Alcatel HMD, Huawei HMD, Google Daydream, Oculus Gear, Oculus Rift, HTC Vive and PSVR. She launched a partnership with the third largest cell phone company in the world. She executed the largest 3rd party pre-install of a VR app ever, which became the first ever VR app to implement localisation in 28 languages of content.

Jody currently lives in Los Angeles, California. She continues her work on the advisory board for Lucid Care VR and has started her own content and interactive production company, Sentient.

Jody will be presenting on the topic:
 
"Branded Immersive Story Telling"

How to extend the brand narrative in Virtual Reality and XR

“The biggest learning I had at FoxNext was that we cannot make immersive content the same way we have made movies; treatment, script, production - it will fail every time. Immersive is a first hand experience with an agency. We must first start with the fantasy, and never let that go.” Jodie will discuss her experience in designing for any VR project. She will discuss choosing content that lends itself to this new medium and the reality that the medium can provide is where you start, then you iterate from there.

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